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Tips for indie authors.

Guides, strategies, and insights to help you organize, promote, and grow your author business.

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Book Marketing · Writing Business

How to Build an Author Brand That Readers Remember

How self-published authors can build a recognizable brand through visual consistency, clear positioning, and professional reader-facing pages.

April 18, 2026
Self-Publishing Tips · Book Marketing

Book Backmatter That Sells: What to Include at the End of Your Book

What to include in your book's backmatter to maximize sales and list growth, from reader magnets to also-by sections to review requests.

April 10, 2026
Book Marketing · Author Tools

How to Use QR Codes to Sell More Books

How self-published authors can use QR codes in print books, at events, and on marketing materials to drive readers to landing pages and grow their audience.

March 25, 2026
Book Marketing · Writing Business

Book Promotion Tracking: How to Know What's Actually Working

Learn how to track your book promotions effectively so you can identify which marketing strategies work and stop wasting money on the ones that don't.

March 18, 2026
Book Marketing

Newsletter Swaps for Authors: The Free Marketing Strategy That Works

A complete guide to newsletter swaps for self-published authors: how to find partners, set up swaps, track results, and build lasting cross-promotion relationships.

March 1, 2026
Self-Publishing Tips · Book Marketing

How to Grow Your Author Mailing List With Reader Magnets

How to create and promote a reader magnet that grows your author mailing list with engaged subscribers who actually buy your books.

February 18, 2026
Self-Publishing Tips · Book Marketing

Amazon Keywords for Books: How to Choose the Right Ones

A practical guide to choosing effective Amazon keywords for your books, with research strategies, examples, and common mistakes to avoid.

February 10, 2026
Book Marketing · Author Tools

Universal Book Links: Why Every Author Needs Them

Why every self-published author needs universal book links, and how a single URL can drive more sales across all retailers.

January 22, 2026
Book Marketing · Self-Publishing Tips

How to Market a Self-Published Book in 2026: A Complete Guide

A complete guide to marketing your self-published book, covering platform building, email lists, promotions, newsletter swaps, and long-term strategy.

January 15, 2026
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